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Case Studies

Business Plan Secured Funding for High End Spa

An experienced spa manager and her business partner contacted Ground Floor Partners for help developing a comprehensive business plan for a high-end salon and spa in one of Chicago’s upscale neighborhoods. She needed the plan to obtain enough debt financing to secure a lease at a high end retail location.

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Helped Company Double Revenue

After the Great Recession of 2008, a specialized audio visual services provider experienced several years of declining revenues, to the point where the business was barely surviving. In early 2011 the founder contacted Ground Floor Partners for help. Approach Rather than trying to apply a short-term fix, we approached the

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Market Analysis Convinced Headquarters to Change Strategy

A regional business developer at a hundred year old manufacturer of plastic processing equipment in Europe contacted Ground Floor Partners to estimate the North American market size for a particular class of high precision machine presses. European headquarters believed there was a large market for their machines in the United

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"Tactics without strategy is the noise before defeat."
- Sun Tzu
"There is always a better strategy than the one you have; you just haven’t thought of it yet."
- Brian Pitman, former CEO of Lloyds TSB
"What’s the use of running if you are not on the right road?"
- German proverb
"Planning is an unnatural process; it is much more fun to do something. The nicest thing about not planning is that failure comes as a complete surprise, rather than being preceded by a period of worry and depression."
- Sir John Harvey-Jones
"Change is inevitable, growth is intentional"
- Glenda Cloud
"Chaos in the world brings uneasiness, but it also allows the opportunity for creativity and growth."
- Tom Barrett
"The innovation point is the pivotal moment when talented and motivated people seek the opportunity to act on their ideas and dreams."
- W. Arthur Porter
A fool with a plan is better than a genius without a plan."
- T. Boone Pickens (from his father)
"Success is doing a thousand little things the right way … over and over again."
- Charles R. Walgreen Sr.
"The general consensus of the board was we've got nothing to lose by doing a feasibility study. That'll give us data, not just feelings and what-ifs."
- Robert Haskell
"There can be no talk of when until a feasibility study is completed."
- Viktor Khristenko
“You can observe a lot just by watching.”
- Yogi Berra
"Slow and steady wins the race."
- Unknown
"Observe the turtle: He progresses only with his neck out."
- American Indian saying
"Complicare e facile. Semplificare e difficile."
- Bruno Munari
"I have missed more than 9,000 shots in my career. I have lost almost 300 games. On 26 occasions I have been entrusted to take the game winning shot ... and missed. And I have failed over and over and over again in my life. And that is why I succeed."
- Michael Jordan (in a TV commercial for Nike)
"Measure what is measurable, and make measurable what is not so."
- Galileo
"You've got to be careful if you don't know where you're going 'cause you might not get there."
- Yogi Berra
"Every great dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion to reach for the stars to change the world."
- Harriet Tubman
"Work like you don't need the money. Love like you've never been hurt. Dance like nobody's watching."
- Satchel Paige
When the river rises, the fish eats the ant. When the river falls, the ant eats the fish.
- Thai proverb